Speed Mistakes on Your Website That Might Be Affecting Your Sales

Ensuring a website works as well as it seems is half the battle when learning how to create one.

Nothing kills a buzz faster than launching your website, only to discover that most visitors depart because your page won’t load.

Nobody wants to waste time patiently awaiting your website to load in today’s fast-paced digital world.

To prevent losing consumers to a slow-loading website, you’ll need to know how to evaluate and enhance your website’s speed.

Your web hosting company, the calibre of your plugins, your backend code, and other elements affect how quickly your site loads.

Let’s dive into the speed mistakes you can avoid with website design in Burlington that affects your sales.

• Use of too many custom fonts

You should adhere to typography principles like contrast, hierarchy, and balance for various reasons.

Still, you only need to understand how having too many fonts might harm the performance of your page. System typefaces, such as Times New Roman & Arial, are widely available on PCs and are, therefore, simple for browsers to understand.

Those who use “custom fonts,” or distinctive stylistic fonts other than these widespread fonts, must download the file for the written content to be visible.

 Overdoing the lightboxes feature

While a pop-up announcing a sale may appear a short while after a person enters the website, having one appear every few seconds will annoy your visitor and cause your site to load more slowly.

Consider how a server might deal with a table in this scenario. Stopping by every few minutes would be irksome and prevent them from returning to the kitchen to prepare your ordered food.

In contrast, it’s acceptable for them to swing by after you’re seated and perusing the menu to announce the specials.

 Going crazy with third-party features

While this might broaden the range of activities users can engage in on your site, it might also load more slowly.

Essentially, you’re asking a waitress to leave the restaurant and return with a particular dish component from another eatery.

The best practice in web design in Burlington is to keep third-party scripts to a minimum and to only allow third-party apps and iframes on sections of your website other than the homepage.

Better still, wherever possible, use Wix’s integrated marketing capabilities rather than third-party apps to avoid utilising personal code. 

• Top-loading the design of your homepage

Concentrate on making your web design in Burlington simple. Top-loading a web page with graphic material is a common cause of sluggish website speed.

The homepage’s above-the-fold area is simpler to prevent this. Try to keep this information to static images and text in the system typefaces, as these load more quickly.

Final thought

Utilise these pointers in your web design to avert the speed issues that impact your sales target. Webgeeks will provide you with appropriate opinions & suggestions that will help you get impactful website design in Burlington. To explore our services, visit our website.

Evan Ross is the author of this article. To know more about search engine optimization services in waterloo, please visit our website: webgeeks.com